Cryptonow is dedicated to making cryptocurrencies simple and accessible for everyone. Established in 2017, the company is dedicated to simplifying access to crypto-assets through secure, compliant, and user-friendly products and solutions.
The company’s product portfolio includes the widely recognized Cryptonow Crypto Gift Cards that have established new benchmarks in accessibility and ease of use for crypto-asset transactions.
Cryptonow envisions a financial future where access to digital assets is universal, secure, and inclusive. The company is actively driving this transformation by empowering individuals to participate in the decentralized economy with confidence. Its mission is clear: to unlock the full potential of crypto-assets and embed them as a trusted, regulated, and seamless part of everyday financial life.
Role Overview:
As a Marketing Manager, you will play a pivotal role in driving Cryptonow’s European market entry and ensuring our products and brand resonate with target audiences. You will lead the execution of POS marketing strategies, collaborate with internal and external partners, and oversee the adaptation of our products and website to meet market needs. Your expertise will ensure the consistent growth and visibility of Cryptonow across diverse retail and online channels.
Key Responsibilities:
- Lead market entry management, ensuring the website and products are optimally adapted to target markets.
- Develop and implement POS marketing strategies to maximize visibility and boost Cryptonow product sales.
- Coordinate external partners across Europe to ensure the successful execution of marketing and sales initiatives.
- Monitor the performance of marketing campaigns and implement data-driven optimizations.
- Collaborate closely with internal teams to maintain consistent brand presence across all distribution channels.
- Identify and capitalize on market opportunities to accelerate Cryptonow product launches.
- Manage the creation and placement of marketing materials in online shops and physical retail stores.
- Conduct market research to identify trends and continuously refine the marketing strategy.
- Ensure all marketing activities align with the brand strategy and company objectives.
- Proven experience in marketing, ideally in product adaptation, POS marketing, or online shop marketing.
- Expertise in coordinating and collaborating with freelancers, particularly in international teams.
- Strong understanding of market entry strategies and adapting websites and products to new markets.
- Excellent communication and organizational skills, with the ability to manage multiple projects simultaneously.
- Self-motivated, solution-oriented, and capable of thriving in a fast-paced, dynamic environment.
- Fluency in German and English is required; additional languages are a plus.
- Interest in the crypto industry and enthusiasm for Cryptonow’s products.
- A crucial role in a rapidly growing company with opportunities to contribute to its compliance strategy.
- The opportunity to work with innovative products in the exciting field of crypto and financial services.
- A collaborative and dynamic work environment.
- Opportunities for professional growth and development.
Join us on our journey to reshape the future of financial services in Europe!
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