Rental Strategy Manager

Career Area:

Job Description:

Your Work Shapes the World at Caterpillar Inc.

When you join Caterpillar, you're joining a global team who cares not just about the work we do – but also about each other. We are the makers, problem solvers, and future world builders who are creating stronger, more sustainable communities. We don't just talk about progress and innovation here – we make it happen, with our customers, where we work and live. Together, we are building a better world, so we can all enjoy living in it.

Cat Rental & Used is part of the Construction Industries segment and supports the Cat® dealer network to deliver customer rental solutions and profitably grow dealer rental revenue, customers and coverage. The team delivers world-class rental (heavy rents and rental services) & used customer services.

Job Summary
As the Rental Strategy Manager, you will lead the development and execution of strategic Growth Options Projects and business strategies focused on the rental and used business. You will collaborate with internal and external partners across Europe, Africa, the Middle East, and Asia Pacific.

What You Will Do:

• Lead cross-functional collaboration with business partners on projects from initiation through execution in the rental and used area.
• Develop and deliver compelling business reviews and recommendations to senior leadership and internal/external stakeholders.
• Manage metrics, dashboards and supporting tools to monitor performance.

What You Have:

• Bachelor’s degree or equivalent experience in business, strategy, or related field.
• Effective Communication in English
• Project, Program & Stakeholder Management
  • Leads complex, multi-stakeholder projects with clear KPIs, timelines, and budgets.
  • Consults stakeholders to identify strategic opportunities and deliver tailored, high-impact plans.
  • Balances priorities, drives consensus, and builds trust across teams, dealers, and partners.
• Strategic Thinking & Visioning
  • Applies big-picture thinking to spot long-term rental and used market opportunities.
  • Brings global perspective to local business models.
  • Builds stakeholder buy-in for the organizational vision.
  • Aligns teams with strategy and tracks progress toward key milestones.
  • Contributes to short-, mid-, and long-term business planning.
• Rental & Used Business Acumen
  • Applies global perspectives to address international business challenges and opportunities.
  • Understands rental and used market dynamics, including lifecycle value, asset utilization, and customer behaviour.
  • Identifies strategic levers to boost profitability and market share.

Top Candidates Also Have:

• Knowledge of other European languages.

Additional Information:

• Travel time approx. 25%.
• A valid work permit or EU-25/EFTA citizenship is required for this position.
• The position requires full-time presence in the Geneva office (5 days a week).

What We Offer

From day one, you’re set up to thrive at Caterpillar: helpful training, relatable mentors, global experience, competitive salary package, work-life balance, and the growth opportunities you expect with a Fortune 100 company. You power our success, and we are committed to empowering yours. After all, when your work can impact the entire world, it’s important to do work that matters.

About Caterpillar

Caterpillar Inc. is the world’s leading manufacturer of construction and mining equipment, off-highway diesel and natural gas engines, industrial gas turbines and diesel-electric locomotives. For the past 100 years, we’ve been helping customers build a better, more sustainable world and are committed and contributing to a reduced-carbon future. Our innovative products and services, backed by our global dealer network, provide exceptional value that helps customers succeed.

Posting Dates:

Caterpillar is an Equal Opportunity Employer. Qualified applicants of any age are encouraged to apply

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