Modular Content Strategy Lead

Band

Job Description Summary

Job Description

Major Accountabilities:

Modular Content Strategy

• Facilitate build and delivery of modular content process within Novartis Content Enablement Tools (Fuse, Anthill Activator, Veeva)
• Develop frameworks and guidelines for modular content creation, including templates, component libraries, and asset management processes.
• Ownership around the short term and long-term Roadmap for ModCon

Alignment with different stakeholders (Legal, Regulatory, ERC, Medical, MarTech, CEC, TA) MLR approval changes proposal and alignment with functions as well as collaboration with Centralized Approval Squad on e2e approval process Content Creation and Optimization:

• Collaborate with cross-functional teams (marketing, medical, regulatory, and legal) to define content modules and approach and development if those modules
• Connect modularity with CAT and Production Hub localization process

Technology & Process

• Partner with IT and external vendors to implement content management systems that support modular workflows or influence existing one
• SOW, Budgeting, Project Planning management

Compliance and Quality Assurance:

• Work closely with regulatory and legal teams to ensure all content complies with pharmaceutical regulations
• Conduct regular audits to maintain the quality, consistency, and compliance of modular content.

Stakeholder Management

• Act as a liaison between creative, marketing, and regulatory teams to foster a collaborative approach to modular content.
• Develop and deliver training sessions on modular content best practices and tools for internal stakeholders.
• Translate Modular Content benefits into tangible value for stakeholders.
• Bridge gaps between business needs, tool functionality & vendors
• Address pushbacks and challenges from different teams.
• Influence vendor selection to meet long-term content goals.
• Ensure teams speak the same language, reducing confusion and work toward shared goals.
• Act as a liaison, bring insights from different stakeholders together to drive common objectives cross teams.

Performance Measurement and Optimization:

• Define key performance indicators (KPIs) for modular content effectiveness, efficiency, and ROI.
• Analyze performance data to refine strategies and drive continuous improvement.

Essential Requirements:

• 3+ years of experience in content enablement & strategy, preferably in the pharmaceutical or healthcare industry.
• Proven track record of implementing modular content systems and strategies
• Experience with Agile, Scrum, Adobe Suite
• The ability to manage and deliver / execute cross-functional marketing and technology teams, advocate for customer experience management, and collaborate across the organization  
• Fluent / SME in production requirements to deliver content at scale  
• Expertise in Project Management and leading big – industrialized programs, with multiple stakeholders
• Experience in Vendors Management at global scale, leading to process refinements and increased quality/speed 
• Deep knowledge of Aprimo and Content Modules
• Technical expertise in Content Enablement Tools (Aprimo, Veeva)

Desirable Requirements:

• Ability to drive and influence change across a complex environment including senior stakeholders  
• Deep understanding of Novartis set up and ability to innovate on solutions to challenge a status-quo 
• Solid understanding in content production across channels, ideally hands-on experience

Location:

This role can be based in Basel, Switzerland. Novartis is unable to offer relocation support for this role: please only apply if this location is accessible for you.

Benefits:

Read our handbook to learn about all the ways we’ll help you thrive personally and professionally: Novartis Life Handbook

Commitment to Diversity & Inclusion:

Novartis is committed to building an outstanding, inclusive work environment and diverse teams representative of the patients and communities we serve.

Accessibility and accommodation:

Novartis is committed to working with and providing reasonable accommodation to all individuals. If, be-cause of a medical condition or disability, you need a reasonable accommodation for any part of the recruitment process, or in order to receive more detailed information about the essential functions of a position, please send an e-mail to [email protected] and let us know the nature of your request and your contact information. Please include the job requisition number in your message.

Why Novartis?

Our purpose is to reimagine medicine to improve and extend people’s lives and our vision is to become the most valued and trusted medicines company in the world. How can we achieve this? With our people. It is our associates that drive us each day to reach our ambitions. Be a part of this mission and join us! Learn more here: https://www.novartis.com/about/strategy/people-and-culture

Join our Novartis Network: If this role is not suitable to your experience or career goals but you wish to stay connected to learn more about Novartis and our career opportunities, join the Novartis Network here:  https://talentnetwork.novartis.com/network

Skills Desired