We’re hiring a Content Strategist to lead content development across Chimpy’s B2B and B2C channels. This role requires having a good pulse on effective storytelling, brand voice, performance optimization, and collaboration across functions. The ideal candidate is an action oriented strategic thinker, with strong creative instincts and a natural entrepreneurial mindset.
Key Responsibilities
- Help define, iterate, and maintain the content strategy and editorial calendars across B2B and B2C platforms in collaboration with the Head of Marketing.
- Write and edit B2B content that aligns with brand tone and business goals.
- Own content briefing process: write clear, strategic briefs for content writers, copywriters, and content creators.
- Hire and manage a roster of freelance writers and creators across languages and formats.
- Ensure that creative outputs from design and media teams are strategically aligned with briefs.
- Develop concepts for brand campaigns in partnership with the Head of Marketing, agencies, and freelancers.
- Work with biz dev to improve the narrative and clarity of presentations, pitches, and B2B assets.
- Manage translation and localized adaptation of workflows in collaboration with native translators and copywriters.
- Analyze content performance, draw insights, and iterate accordingly.
- Strong writing, storytelling, and brand voice skills
- 3+ years of experience in content strategy, copywriting, or editorial roles
- Experience in both B2B and B2C content environments
- Familiarity with content performance metrics and iteration
- Comfortable working cross-functionally in small teams
- Experience managing freelancers and content workflows
- Natural talent/love for writing and storytelling
- Strong sense of ownership and bias for action
- Comfortable with ambiguity and problem-solving
- Open to feedback and fast to adapt
- Low ego, collaborative, and outcome-oriented
- Entrepreneurial mindset (freelance experience is a plus)